I think short cuts and detours are two great terms/categories we should consider using more. They are exactly as described and I’m sure there are several things that could easily be filed in either one. Advice we may get from some business coaches might be marketed as a shortcut, but ultimately ends up being a detour. Unfortunately, some of our …
Are you a voice or a noise
The simple answer is, you’re a voice to the people that want to hear what you have to say and a noise to those who don’t want too. Now, the challenge for every business owner is how do you go from being a noise to a voice in a world where the noise keeps getting louder? What would you do …
Online Entrepreneur: The Game
It’s not a game but it has been gamed. To some it’s the coolest game they have ever played. They are having fun! The reason I’m saying this is that too many people are playing the game instead of running a real business. Recently I came across an article written by a very experienced marketing professional. They stated that being …